Last Updated On: 03 Dec 2025
Print Maccha (“we”, “our”, “us”) operates the Print Maccha mobile application (the “App”).
This Privacy Policy describes how we collect, use, disclose, and protect your information when you use our App, in accordance with Google Play policies and applicable data protection laws.
By installing or using the App, you agree to the practices described in this Privacy Policy.
- Information We Collect
We collect information to provide, improve, and secure our services.
- Personal Information
We may collect and store the following information you provide:
- Phone number (for SMS OTP verification)
- Name
- Delivery address
- Profile photo (optional)
- Order-related details
- Non-Personal Information
- We may also collect non-identifiable information, such as:
- Device information (model, OS version, unique identifiers)
- App usage data (screens visited, time spent, interactions)
- Crash reports and performance analytics
- This information helps us improve the App and ensure a better user experience.
- How We Use Your Information
We use your information to:
- Verify your identity with OTP login
- Create and manage your account
- Process and deliver your orders
- Provide customer support
- Communicate important service updates
- Improve app performance and user experience
- Prevent fraud and ensure secure transactions
- Send marketing or promotional content (only if you have given consent)
- Sharing of Information
We do not sell your personal data. However, we may share information with:
- Service Providers
- Trusted third-party partners that help us operate the App, such as:
- Firebase (for authentication and backend support)
- Delivery partners (for shipping your orders)
- Analytics tools (non-identifiable usage insights)
- Legal Requirements
- We may disclose information if required by:
- Law
- Government authorities
- Court orders
- Legal processes
- Business Transfers
In case of a merger, acquisition, or restructuring, user data may be transferred to the new entity, following the same privacy protection standards.
- Security of Your Information
We use secure industry-standard measures to protect your data from unauthorized access, alteration, or disclosure.
However, while we strive to keep your information safe, no digital platform can guarantee 100% security.
- Data Retention
We retain your information only as long as necessary to:
- Provide our services
- Fulfill legal obligations
- Resolve disputes
- Improve the App
- Once no longer required, data is securely deleted.
- Third-Party Services
The App may include links or integrations to third-party platforms.
These third-party services operate independently and have their own privacy policies.
We encourage you to review them before use.
- Your Rights
Depending on your region, you may have the right to:
- Access the data we store about you
- Request correction or deletion of your information
- Request restriction or object to data processing
- Withdraw consent for marketing communications
To exercise any of these rights, contact us at support@printmaccha.com
- Ads and Analytics
Our App does not display ads.
We may use analytics tools solely to understand usage patterns and enhance user experience. Analytics data does not include personally identifiable information.
- App Permissions
The App may request access to certain device features (e.g., camera, gallery, storage) to enable functionalities such as photo uploads.
Permissions are requested transparently at the time of use, and granting them is fully optional.
- Updates to This Privacy Policy
We may update this Privacy Policy from time to time.
Any changes will be posted within the App, and the updated “Effective Date” will be revised accordingly.
You are encouraged to review this page periodically.
- Contact Us
If you have questions, concerns, or requests regarding your personal data or this Privacy Policy, please contact us at:
📧 support@printmaccha.com
🌐 Print Maccha – India’s Personalised Photo Gift App